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做业务跟客户谈订单,就犹如跟客户谈恋爱一样,永远总是捉摸不透客户所想。当客户单方面提出分手,做业务的永远想不明白原因,换言之,客户不会清楚明了地说明原因,为什么不想要继续合作,为什么要把订单给别人。今天我们就来总结一下有哪些原因可能会导致失去客户。

1.外行表达跟内行沟通有误

买家可以包括很多种,有些是直接的采购商,有些是中间商,从经验上面来看,这些买家各自的经验能力又有很大的差别。如果买家是外行人而业务事先没有了解清楚,在跟买家沟通过程中会因为产品某些细节上的问题而有出入。无论何时,做业务的要时刻懂得运用图片来沟通,因为图片是非常直观的,能够帮助客户说明问题,也能帮助业务去理解客户的需求。

2.别只做一次性买卖

做生意要靠细水长流,不要让生意只做一锤子买卖。从商家的角度来看,没有订单很烦恼,订单多了也很烦恼。在商品生产过程中会有各种各样的突发状况,比如原料供应不足,工期延误,停电导致生产耽误等等情况。在这种情况下,往往就会导致订单无法按照预期出货,有些商家会寻找各种借口来敷衍买家,或是为了能够如期出货便以次充好,匆忙赶工导致产品质量和做工粗糙,这样的货品买家拿到手会是怎样的反应,相信很多买家都不会再二次下订单合作。 

Doing business depends on a long stream of water. Don't let business do only one hammer. From the perspective of merchants, it's troublesome to have no orders, and it's troublesome to have more orders. In the process of commodity production, there will be all kinds of emergencies, such as insufficient supply of raw materials, construction delay, production delay caused by power failure and so on. In this case, it will often lead to orders that cannot be shipped as expected. Some businesses will find various excuses to perfunctory buyers, or shoddy goods in order to ship on schedule, resulting in rough product quality and workmanship. How will buyers react when they get such goods? I believe many buyers will not place orders again.  buy ins fans cheap,Instagram likes cheap

3.样品没做好

在拿订单的过程中有一个步骤就是要打样,这是个关键的步骤却往往会被商家给忽略了。商家往往会觉得这只是一件样品,有点出入是允许的,只要在做大货的时候没有这种问题就行,并且永远很自信在做大货过程中不会有这种问题出现。但是从买家的角度看,看到样品就等同于是看到 终的货品,样品达不到目标预期或是有些小瑕疵,客户就会有很多顾虑。因此商家在打样过程中要特别留心注意各种问题,不要因为小细节而失掉订单。 

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In the process of taking orders, one step is to proofing, which is a key step, but it is often ignored by merchants. Merchants often feel that this is just a sample, and a little difference is allowed. As long as there is no such problem when making large goods, and they are always confident that there will be no such problem in the process of making large goods. However, from the perspective of the buyer, seeing the sample is equivalent to seeing the final goods. If the sample fails to meet the target expectation or has some small defects, the customer will have a lot of concerns. Therefore, businesses should pay special attention to various problems in the proofing process, and don't lose orders because of small details.  buy ins fans cheap,Instagram likes cheap

4.交期延误且事先不知会

订单生产过程会有各种突发事件,货期延误是很多商家经常遇到的情况,但是面对延误问题,如果商家没法及时给出有效反馈,会给买家落下一个不负责的印象。每个买家都希望货期不延误甚至能够提前,但是面对突发情况交期延误,卖家在可预知的范围内就需要提前跟客户交代原因,请求客户的谅解,并承诺在某个日期能够顺利出单。   

5.擅自为客户包办

客户永远是上帝,卖家承接了订单之后,在生产过程中遇到各种会影响到产品质量或者是产品外观的问题时,都需要及时跟客户保持沟通联系,要征求客户的同意,问客户是否同意这样修改,切勿擅自替客户包办,等到整批货物生产出来才让客户知道,这样到了 后往往会出现客户不买账,尾款拿不到的情况。 

读懂五个接单的致命点,提前规避好接单风险。此外,还需要懂得拿捏好客户的心理,要让自己产品星级更高,得到客户更多的信任,这样在订单生产过程中遇到各类问题就能更方便地跟客户沟通处理。


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